Is it possible to change black to green?

It’s no surprise in the current economic climate, where there is a sharp rise in redundancies, along with stock market and housing market crashes, that retailers are expecting a bleak holiday season.

Tomorrow marks Black Friday in the US; a day when retailers open very early, often at 5 a.m., and offer promotional sales to kick off the shopping season.  As stores try to get back into the black, staff must be wondering if the day will live up to its name.

Black Friday started off as an American event but is catching on here in the UK due to the credit crunch. This year, studies have found that 59% of UK consumers expect to reduce their spending this holiday season. However there is a bright side, the study also found that 44 percent of UK consumers are willing to pay extra for green and ethical gifts (between 10 and 25 percent more).   

In addition to this more and more people are shopping online to save petrol, using recycled wrapping paper or not using any wrapping paper at all. It seems that green shopping practices are on the rise.

So how will your festive shopping be affected this year? Are you willing to pay a little more for eco-friendly/ethical presents?

What better gift to give someone, than making an ethical investment on their behalf? A little something to help them plan for the future whilst helping farmers and craft makers across the world do exactly the same thing. A gift that gives twice.

Just think; for as little as £100, you can open an account with Shared Interest and start doing your bit to change Black Friday into Green Friday!

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Namayiana - Fair Trade Producer Visit Click here to learn how you can invest in fair trade.

Click here to donate to the Shared Interest Foundation
Mexican coffee farmer at work in the fields


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