Swapping is something that was instilled into us as children – who doesn’t remember exchanging stickers and collecting cards in the school yard? So the theme of Fairtrade Fortnight 2010 should hopefully come quite easily once we get into the swing of things.
Called The Big Swap, the Fairtrade Foundation campaign will encourage us to exchange our everyday items for those that were created in good working conditions and sold for a fair price.
In response to this, I will be swapping my heart out between 22nd February and 7th March on behalf of the world’s only fair trade lender. You can follow the highs and lows of my ethical exchanges here as I find out just how many fair trade items can be made part of everyday life.
I would love you all to spur me on with some tips and hints, question my choices or give your friends and family the heads up on my blog and video diary which will contain all the trials and tribulations involved. I even challenge you to catch me out with a fair trade product I may not know about.
After all, guv’nor, it’s a fair swap…
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Click here to learn how you can invest in fair trade. Click here to donate to the Shared Interest Foundation |
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Hello… I love your video… look very professional.
I would like to know what is the brand of FT your are taking about?
Love the video
Thank you for your comment Hugo. I’m pleased that you like the video.
The Fair trade certification of the products I am swapping is either FLO or WFTO certification. I have chosen these items as they are most accessible to the public here in the UK and they will be recognised as fair trade by those who may never have bought a fair trade item before.
Hi Michael,
Thanks. I’m glad you like the video and I hope you enjoy watching my swaps as they appear each day this Fairtrade Fortnight. Happy Swapping!