It is worth it if we can change one, only one life!

The following is a Business Development Update by Rachel Ngondo, Regional Development Executive, Africa

I hope you all  have a had a good week. It is always a pleasure to tell you what I have been up to.

In the past two weeks I have been busy meeting and visiting various producers and as always,  I am reminded that we do makes a  huge difference in someone’s life.

Bega kwa Bega  is the Swahili phase meaning ‘ Shoulder to Shoulder’. This is the name for a self help group started by the community in Korogocho slums  of Nairobi, with the help of the Catholic church.  The group has various projects which were started in order to provide employment to  girls and single mothers rescued from the streets of Nairobi.  The girls and young women are trained in production  of various handicraft items and  employed at the centre. The group supplies to various Fair trade buyers who have paid them through our clearing house. This has enabled the women earn a livelihood and live respectable lives.  I had  the pleasure to meet with the  project manger and one of the members  of the group to discuss the possibility of them becoming a member of our Clearing house, to enable them access funds  for trade and to grow their organisation.  Financing this project would not only provide employment to these  young women but  also provide  an opportunity for more to be rescued from the streets.

The mentally handicapped children in most families are neglected and end up living  a life of misery only them know.  To counter this, Jacaranda special school in Nairobi  ( which was started in the 1940’s to take care of people injured during the 2nd world war) takes care of mentally handicapped children, by providing them with suitable education for their needs.  In addition, the school  started  Jacaranda workshop, which takes on the graduates from the special school and trains them in various handiwork skills. The workshop was created because  when they graduated from the special school, the graduates could not  fit in the conventional job market because of their special needs. For many years,  the workshop supplied beautiful jewelry to fair trade  buyers in  Europe and the US.    Today the workshop sells mainly to Ten Thousand Villages Canada  who make payments to them through our clearing house.

One of the many positive stories about this project is that they helped rescue a mentally disabled girl from a  forced marriage.  She is now  a grown up woman and from  the wages she earns from her work at the workshop, she  has saved enough money to buy her own piece of land!

I leave you with one quote from Nelson Mandela ‘What is life for, if not to make life better for one another.’

Do have a lovely weekend.

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Tales from the Riverbank

I sat down to write my blog today, hoping to capture the utter chaos of our most recent Kilimanjaro training session. However, realising that perhaps the protagonist may be best placed to spin the yarn and I leave you with the story from climbing buddy Neil’s point of view….!

“With a riverbank on our doorstep that stretches for miles, you’d think that coming up with a location for walking wouldn’t be a difficult task. However, having walked both east and west a few times, a more demanding terrain was called for as the slopes of Kilimanjaro hardly compare to a leisurely waterside route.

With plenty of hill-walking opportunities close by in the Cheviots, Lakes and Dales I accepted the responsibility to find a nice picturesque (yet demanding!) uphill walk. I decided Alwinton, near Rothbury, would be perfect as there are a few options covering rivers, waterfalls, scrubland and some rapid ascent hills.

I did my homework, checking the route and parking facilities and ensured I had a detailed map of the surrounding area. Despite some early morning heavy showers the forecast assured me of sunshine for the rest of the day.

But as we all know, sometimes best laid plans don’t turn out quite as expected!
After passing through the farmers’ fields and reaching the brook described in my book of the area as ‘possibly involving getting your feet slightly wet when crossing’ actually turned out to be a fully fledged river. Still, there was no bridge so it was a matter of cross and get wet or turn round and admit defeat.

Leaving Andrea to take off her walking boots and socks, I refused to be disheartened and waded immediately into the icy river, hoping my waterproofs would do their job. Of course, waterproof socks are of no use when the water suddenly comes up above the knees.

Laughter came from the bank as I was marooned and very wet.

I squelched my way 400 metres along the bank side to find an alternative crossing – and yes, we then did indeed admit defeat!

All was not lost though as we found a pub where we decided to warm ourselves and reflect on a bizarre training session. The disdainful look the damp, cold and muddy Andrea and I received from a certain couple dressed in full business suits was enough to lighten the mood though. And the scrummy pie and chips went a little way towards apologising to Andrea for what I had put her through….

So perhaps unsurprisingly, I have now been stripped of the responsibility of organising any further training sessions. It seems a ‘fair trade’!

However, I still stand by the fact that, as we will have to combat much more demanding conditions on Kilimanjaro, there was method in my madness.”

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Starbucks UK and Fairtrade Foundation Announce Industry Leading Support for Small-Scale Coffee Farmers

On 25 November Howard Schultz, CEO of Starbucks came to London to announce that 100% of the Starbucks espresso coffee sold in the UK and Ireland will become both Starbucks ™ Shared Planet™ and Fairtrade Certified by the end of 2009.  This represents the vast majority of Starbucks beverages in the UK. A strong vote of confidence in Fairtrade, it forms part of a global plan that means Starbucks will become the largest purchaser of Fairtrade Certified coffee in the world, doubling the level of its current global purchases to 40 million pounds (volume) in 2009, and delivering Fairtrade premiums for investment in community and business improvements by the small farmer organisations.

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Be Like Boy Scouts!

With just over two months to go, it was time to step up the training…so I booked the week off from Shared Interest Foundation to immerse myself in my new fitness regime!

To kick things off, Neil and I headed to the Cheviots.

Now, I have to say that I don’t have the fondest memories of these hills. During a four-day hiking trip as part of my Duke of Edinburgh Award, I was – wait for it – airlifted from their very peaks!

Some may see this as a traumatic event and others slightly embarrassing! Either way, I took away some valuable lessons from this experience including the rule championed by the Scouts. Be prepared!

And if this is the case when walking up hills in England, you probably need the preparation of a whole army of scouts for the depths of Africa!

Anyway, back to what I learnt from Duke of Edinburgh…

My strict but empowering instructor Mr Hill taught me the power of perseverance, determination, planning and teamwork. This is, of course be rewarded by the feeling of accomplishment.

But with the Kilimanjaro climb, there is more motivational material than this personal sense of pride.

In walking for seven days up the highest freestanding mountain in the world, we will be indirectly empowering not only ourselves but thousands of Swazi producers, equipping them with the tools to lift themselves out of poverty.

And it is this, alongside preparation that will keep us going until we reach the top.

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Stairway to the Stars

Apparently the stars will be following in our footsteps after we climb Kilimanjaro next year.

Yep, according to the reports of a certain daily newspaper, the likes of Ronan Keating, Gary Barlow, Cheryl Cole and Denise Van Outen will all be scaling the heights for another worthwhile cause.

Gary Barlow who is organising the trip said: “The other people on the climb feel similarly, so it made sense to ask them to join me. I have chosen the people I want to be stuck on the side of a mountain with, even if we are the least likely you would expect to find there.”

I guess this is a valid point. Will our cheeky office banter transfer to the side of a mountain slope when Neil and I get our walking boots on? Put it this way, if we do tire of each other after a fifty mile walk up a steep gradient, it probably makes sense for us both to keep away from the edge once we reach the top!!

Joking aside, it is only as the training schedule unfolds and my research into past and future climbs continues that I really begin to comprehend the mental and physical challenge that lies ahead.

4,000 people attempt to climb Kilimanjaro every year, although only 1,400 actually reach the top of the 5,895 meter peak. Around 100 climbers die of altitude sickness on the mountain every year.

I’m comforting myself with the fact that celebrities wouldn’t risk such an unglamorous demise!

Hmmm, with that in mind, I am debating on whether I should hit the pub after work or the treadmill?

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A Night in the Fair-trade Life of a Supporter Relations Officer for Shared Interest

My evenings activity last night was attending the Ethical Christmas Emporium in London. Hosted by Hand Up Media and including the launch of the new Jellied Eel magazine, ‘London’s Leading Magazine for Ethical Eating’ which Shared Interest now sponsors.

I arrive at Waterloo station and head for the OXO tower Bargehouse. I get a little lost and walk past a girl in a green jacket going the opposite way, looking just as lost, whom I know I recognise but can’t work out where from. I find the right way and head to the Bargehouse, it is a fantastic venue and looks appropriately ethical and festive for the event. Ah-ha here is the girl in the green jacket, we have met before. Cass volunteers with the London Fairtrade Campaign and was at the London Borough Workshop. Our matching green jackets mean people ask if we’re Green Santa’s elves.

I introduce myself to Atif from Zaytoun, one of Shared Interest’s customers, and he tells me all about their olive growing and olive products. The difficulties the producers face on a daily basis are incredible, but he tells me of the success they’re having but also that there is the potential for even more growth. This really makes me see how much fairtrade helps the producers directly and how necessary it is for Shared Interest to grow and encourage people to invest their money with us so it can be used to help the producers like Atif’s olive farmers in Palestine.

I head to a fairtrade jewellery stall, Manumit, where I am told of the quest for fashionable and fairtrade items, they appreciate that people need to like the items before they will buy them, helping ensure a more sustainable trade for themselves and their producers.

Back downstairs for the speeches where John Bird from the Big Issue makes a call for Trade not Aid, he is a captivating speaker and engages his audience. We also hear from Ben Reynolds of the Jellied Eel who is excited about the newest issue and encourages everyone to pick up a copy and tell all their friends about it too.

We have a live link up with a school in Ghana where modern technology allows us to hear Christmas songs from half way around the world, with local school children joining in from the event in London. It is a fantastic sight and excites everyone in the room, reminding us of the connections between us that drive us to help each other.

A last look around the stalls and I buy some of the Blueberry Geobars as I’ve not seen them before and hear another of our customers, Apicoop, supplies the blueberries. I head off in the direction of home with Cass, from the Fair-trade London Campaign, hoping that we will cancel out each others’ poor directions and make it home!

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We have a bit of a Mountain to Climb!

After an extremely generous donation of £5K, we are now a third of the way towards achieving our fundraising goal.

This money will be a massive help in launching our training project in Swaziland, helping thousands of producers build sustainable businesses as well as raising awareness of HIV/AIDS, which is crucial in a country that currently has the highest rate in the world.

So ….now for the physical goal!

The donation yesterday spurred me on and after a two week lull in training, I hit the gym for a two hour session!

I did half an hour on Kilimanjaro mode (yes, conveniently this setting does exist!) on the cross trainer, which I hope is very close to the real thing as I was exhausted afterwards.
Then I did 20 minutes on the bike and 30 minutes on the running machine!

And I have to say I’m not feeling too bad today, so I will be returning for round two this evening!

Neil and I will be keeping you posted on the ups and downs of our training regime as well as progress on fundraising We are also seeking corporate support to help us out with essential kit for the climb over the next few months.

If you are interested in hearing more about the Swaziland project, the Kilimanjaro climb or way you could get involved please contact me at andrea.wilkinson@shared-interest.com

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Ain’t No Mountain High Enough? How about Kilimanjaro?

Yes you have read correctly; my colleague Neil Stoker and I will be climbing the highest free standing mountain in the world to raise money for Shared Interest Foundation Swaziland Project.

Over seven gruelling days we will be walking 20,000 feet to reach the summit, which is the highest point on the African continent!

This is all to raise money for something I feel very passionately about. As many of you are aware I have visited Swaziland many times over the last two years and was struck firstly by the kindness of Swazis, secondly by the beauty of this small landlocked kingdom but mostly by the gross inequality throughout the country.

Swaziland has the highest rate of HIV/AIDS in the world with almost every other person being inflicted with the disease. This – as you can imagine – is having devastating effects on an already struggling population.

The life expectancy currently stands at little over 30 and is set to drop to 27 (the same age as I am now) in the only two years.

There are 60,000 AIDS orphans, which is set to double in the next two years to 120,000.
Whilst Swaziland is classified as a middle income country there is an appalling skew in the income spread, with unemployment at approximately 40%, and 70% of the population living on less than one US dollar a day.

Working with fair trade producers, we will be giving business skills training to help them build sustainable organisations that will benefit the workers and therefore the immediate families and local communities.

Businesses are hugely impacted by the woefully low life expectancy and as such HIV awareness is an inherent part of the training that we will be conducting.

We are looking to raise £10k to fund this project and are more than happy to discuss corporate sponsorship opportunities as well as individual donations.

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Pioneering South to South Fair Trade

A DIARY OF A TRIP TO CENTRAL AND SOUTH AMERICA FOR PATRICIA ALEXANDER, ELISABETH WILSON AND HUGO VILLELA

Thursday 6 November

We awoke to the shocking news that the Bank of England has lowered UK interest rates by 1.5% to 3%. This coupled with the strengthened Dollar will have a big impact on our business.

We spent today with Alvaro Gomez Ferreto, the General Manager of Coocafe, another coffee producer. First we visited their office and warehouse in Heredia just outside San Jose prior to taking a long but very beautiful drive to Tilaran and then back to La Fortuna. For some reason, it appears that Coocafe’s facility with Shared Interest has lapsed so the main objective of this meeting was its reactivation as Coocafe are keen to continue working with Shared Interest. Near to Tilaran, we visited their coffee shop and roasting facilities where they also intend to build some hotel accommodation and to establish a museum displaying some now-unused coffee machinery. The thinking behind this project is to pioneer and promote south-south trade and they have already started to rebrand and re-label their coffee in order to support this initiative. (Currently many of the products grown on the African and Latin American continents are sold to European and North American buyers. One of the goals of the fair trade movement is to encourage producers in ‘the South’ to sell their products at a fair price locally thus increasing knowledge about fair trade. This is exactly what Coocafe hopes to achieve in Costa Rica).

The journey back to La Fortuna was very difficult in the torrential rain and beneath the very dramatic lightning. We were staying at a hotel that I had stayed in on holiday earlier this year and it was good to return, albeit without my husband. Alvaro joined us for a drink and, as we listened to the howler monkeys in the trees, we tried to persuade him that he must make the journey from London to Newcastle when he is next in the UK.

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Finding Faith in Fair Trade from Shared Interest

A DIARY OF A TRIP TO CENTRAL AND SOUTH AMERICA FOR PATRICIA ALEXANDER, ELISABETH WILSON AND HUGO VILLELA

By Elisabeth Wilson

Wednesday 5 November

Despite now starting to flag slightly, this is the part of the trip to which Patricia and I had particularly been looking forward as this is where our current Latin America office is based.

Ana, Hugo’s trusted assistant, collected us from the airport and it was great to meet her as hardly anyone in the Newcastle office really knows her. After lunch, we were taken to see the office itself which is light, airy and now (necessarily) very secure; the people with whom Hugo and Ana share all seemed to be very friendly. Hugo introduced us to the squirrels in the trees outside the windows and, more importantly, to ‘Briky’, the office Bonsai with which he happily chats away.

In the afternoon, we drove out of San Jose up into the mountains under thick cloud and in pouring rain. We were off to visit with Pablo, the General Manager and Minor of La Alianza at their coffee shop. I don’t think I have ever seen such a long menu of solely organic coffees and, of course, Hugo had to partake! I have never seen anyone drink so much coffee – he has requested both a cup and a refill during every visit we have made! La Alianza were our first customer in Costa Rica back in 2006 and Hugo initially shared an office with them. Hugo and Pablo have a mutually beneficial relationship and share networks, leads and contacts. (It was apparently La Alianza who introduced Shared Interest to Sustainable Harvest, another of our customer). There is some further lending potential with La Alianza for a smallish amount beginning early next year to help them add value to their business by stocking green beans prior to roasting and selling them. Minor commented that Shared Interest is the first financial company to believe in La Alianza ; it was not the first time we had heard such a sentiment uttered during our trip.

We had discovered on landing at the airport that our UK mobiles don’t work in Costa Rica as there is apparently no agreement between the networks. We felt utterly lost – whatever did we do before their invention?! In the evening, after a pleasant day, things took a turn for the worse for Patricia and myself. Both the restaurant and, more importantly, the bar in our hotel were closed! The receptionist suggested a nearby traditional restaurant but could give us no map of the area. Having risked life and limb to cross the main road to get there, our nice traditional restaurant turned out to be a sports bar showing live football!

On returning to our hotel, we discovered that due to a fault with the electronic lock, Patricia was unable to get into her room. One and a half hours later, I watched as the receptionist climbed a ladder through the foliage and broke the window to finally get into her room. As we have not slept in the same bed on any 2 consecutive nights for the past week, the last thing Patricia wanted to do was to move rooms but move she had to.

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